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Classic Vacations Launches Online Customization Tools

Press Release


  • March 7, 2011
  • |
  • Press Release

Classic Vacations Launches Online Customization Tools

Travel advisors can now create their own Private Label site

SAN JOSE, March 7, 2011 – Classic Vacations, a top luxury travel wholesaler, has launched two new online customization tools to help travel advisors with marketing and providing an even higher level of customer service. Travel advisors can now personalize Classic’s booking engine and get their own URL, and send personalized hotel content directly to their clients. The Private Label feature allows customization of Classic’s booking engine so travel advisors can make it their own: They can add their own logo and contact information, pick a color scheme, and create a link with their own URL to their website. Visitors to their site can use Classic’s booking engine with their private label. And best of all, the travel advisors get the booking credit. Travel advisors can also now personalize and send hotel content directly from Classic’s website to their clients by creating “tearsheets”. This feature allows clients to research the information on the tearsheet and link directly to the private label on Classic’s booking engine to complete the purchase. And again, the credit for the booking goes to the travel advisor. “This is another distribution channel for us to enhance our travel advisors’ ability to reach out to their customers with customized, top value offers to help close more sales,” says Greg Bernd, Co-President of Classic Vacations. To log on and experiment with the Private Label features, please visit https://dev.classicvacations.com/travel-agent.


  • Bari Jain, Sr. Director of Marketing
  • 5893 Rue Ferrari, San Jose, CA 95138
  • Office: (408) 794-4438
  • [email protected]

Classic Vacations delivers superior customer satisfaction to luxury travel agents and their clients. Classic offers a full line of luxury accommodations (including suites, villas, and residences), first class and private transportation options and unique tours and excursions in Hawaii, the Caribbean, Mexico, Europe, Tahiti, Fiji, Australia and New Zealand. Travel agents have always relied on Classic to help create exceptional travel experiences for their clients. For more information, call (800) 221-3949. CST: 2079429-20

© 2011 Classic Vacations, LLC. All rights reserved. CST# 2079429-20.

Classic and Classic Vacations are either registered trademarks or trademarks in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be property of their respective owners.